The Edelman Trust Barometer, released just last week, reported that institutional failures have pushed us to the brink, and erosion of trust has led to widespread grievances.
As they say, “To fix this trust must be restored”.
Building trust requires conscious effort, an understanding of the complexity of our environment, the pace of change, accelerated by AI, personal and community expectations, and a commitment to equitable outcomes. It also requires effective communication that reaches both hearts and minds.
We all have a role to play.
To maximise customers’ comfort with platform-related risks, embedding trust and confidence is critical. The Digital Transformation Agency has emphasised the need to address concerns about how data is accessed, shared, and used. Its Data and Digital Government Strategy sets a vision for 2030 on how the Australian Government will use world-class data and digital capabilities to deliver simple, secure, and connected public services.
The Strategy describes 5 missions to realise the 2030 vision:
- Delivering for all people and business
- Simple and seamless services
- Government for the future
- Trusted and secure
- Data and digital foundations
At Vennu, we understand we need to build assurance, safety, security, and risk management into our platform.
To foster trust and confidence, we have implemented several mechanisms including:
- Ratings and verified reviews: Providing transparency and accountability through user feedback.
- Content curation: Ensuring rich, relevant, and accurate listings.
- Implicit information: Displaying star ratings to build confidence.
- Host control: Allowing Hosts full control over all aspects of their listings.
- Request-to-book transactions: Mitigating risks by ensuring both parties agree to terms before proceeding.
- Insurance and privacy assurances: Delivering Liability Insurance from American Insurance Group with every booking and robust privacy protections.
- Partnerships: Driving network effects for our Hosts and abundance for our Guests.
We recognise that building trust in our platform is essential for our Hosts and Guests, and we are dedicated to achieving that.